Yesterday, Facebook made the anticipated announcement that Facebook Places is now live. Facebook places presents another location-based marketing opportunity for businesses of all sizes.
Facebook Video Data: Growing Opportunity
Comscore has released their Video Metrix for July, letting us know that YouTube is not the only holy grail of video publishing. Facebook has recently overtaken the third position in video viewership, behind only YouTube (Google) and Yahoo video.
New Twitter Tweet Button
Twitter has finally announced today a new tweet feature that can easily be added to your business website or blog, making it much easier for people to share your stuff without leaving the resource being shared…
Align SEO and Business Objectives
Not so fast, any SEO expert worth anything will tell you that is a loaded statement that is typically founded on a very poor understanding of how SEO works and how important it is to align SEO with business objectives…
2 Facebook Page Updates Coming
Facebook announced last November a Page and Profiles Roadmap of changes that were coming in the following months. On Friday, they’ve since made an update letting Page owners know of 2 changes that will be coming on or before August 23rd.
Study: Consumer Loyalty and Youth
Gen Y are loyal to brands, but on their terms. A new survey is showing us that the previously held beliefs that Gen Y are not loyal customers could be wrong, so it looks as if all those companies out there that stopped trying may have to get their behinds in gear!
Consumers Look Online to Verify Recommendations
According to a recent influencer trend tracker report from Cone Inc, consumers are going online to confirm recommendations, product claims and the like. What does this mean for your marketing stragegy?
Location Based Marketing and Youth
There has been lots and lots of talk recently about location-based marketing and with Pew research recently stating that Gen Y is set to continue to share information it looks like this is to become a very hot topic…
Report: How Consumers Interact, Research and Buy
eConsultancy has released its latest report, How We Shop in 2010: Habits and Motivations of Consumers, taking a look at how consumers interact, research and buy…
Marketing to the New Open Family
Marketing to the new, open family can be a challenge for traditional marketing agencies if they do not catch up on the dramatic changes happening within the dynamics of families…
